Watch Intro Video
Screen Recording 2023-01-22 at 17.18.55.mp4
TL&DR


We suggest involving your entire Revenue Team. That would include a decision-making representative from:
The founder team or executive
Sales
Marketing or Product Marketing
Customer support
Product
Development
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We strongly recommend that you and your team become fast experts of the Jobs to be Done (JTBD) framework. It’s been the secret driving force for many of the consumer and business brands you already know about. At Inturact, we have all of our clients learn JTBD.
Here’s an online curated course on JTBD theory. Please take a look:
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